Delivering Marketing Intelligence

In order to monitor the performance of the city and to give businesses a mechanism to benchmark how their business is performing, against overall city performance, we have invested in the installation of footfall cameras throughout the city.

We will also introduce a city retail sales figures in agreement with a selection of our BID Businesses.

By working with Springboard, the UK’s leading city performance monitoring organisation,  we will deliver the Bath Business Barometer for our Bath BID Businesses.